Why an Excellence Academy?

I’m sure you’ve heard the phrase “white collar revolution” before—Tom Peters used the phrase in his Reinventing Work series of books. And like so many of his predictions, the idea of a revolution transforming the world of the white collar worker, in much the same way as blue collar work had been in the preceding decades, has now become a mainstream concept.

Whether your country’s economy is recovering from the ravages of the global recession or is still bumping along the bottom, the White Collar Revolution will continue unabated. We all face the challenge of thriving in a world where our work will change in ways we can scarcely imagine.

For example, Google is intent on acquiring leading-edge technology SMEs that are pioneers in advanced robotics and/or exploring concepts like machine learning and systems neuroscience. Google hit the headlines earlier this year when they bought UK start-up DeepMind whose expertise is general purpose learning algorithms. While this intellectual property can undoubtedly improve Google’s search capability, the longer term impact it could have is massive, prompting prominent observers to warn (again) of job destruction at a faster rate than new jobs can be generated with mass middle-class unemployment leading to social unrest! I.e., a White Collar Revolution!

Other commentators are predicting that future economic strength will depend on creating jobs that go way beyond logic and require a significant element of human ingenuity and creativity—jobs that are worth the high wages that we require to support our accustomed living standards!

If you weren’t already convinced, these trends up the ante for you, not your employer, to take on responsibility for your personal development. In these revolutionary times, it’s a survival imperative!

Excellence is NOT an institutional choice. Excellence is a PERSONAL choice.

Watch out for more on this topic at this blog, and sign up for a webinar on Friday 23rd April at 9am EST.